- 9 minutes – HD Video for online course – Color
- My role: Instructor
Some approaches to lighting for film students who are isolating at home without access to movie lights, using the sun and a variety of household light sources.
Filmmaker/Educator
Some approaches to lighting for film students who are isolating at home without access to movie lights, using the sun and a variety of household light sources.
A quick overview of how to improve the quality of sound recordings made with phones, built-in mics, and pocket recorders.
This is another online demo for my Film 118 students at the University of Wisconsin–Milwaukee, when COVID-19 isolation measures drove the course online-only. My students lost access to University equipment halfway through the semester, which meant that many of them had to complete the course using only a smartphone and without access to audio recorders or microphones. In this video, I wanted to demonstrate a few ways students could get better-quality sound from the low-quality microphones built into their cameras, phones, and other devices.
I mention a couple audio recorders in the video…
A crash course in life without a tripod.
I made this video for my Film 118 students at the University of Wisconsin–Milwaukee when COVID-19 isolation measures drove the course online-only. My students lost access to University equipment halfway through the semester, which meant that many of them had to complete the course using only a smartphone and without the aid of a tripod. I put together this video to give them so ideas about how to inventively marshal the limited tools available to them.
The best camera is the one that’s with you.
Right now, social distancing due to COVID-19 means that many of you have limited access to film equipment, but there are many situations where it’s necessary to improvise with whatever equipment is available.
Some of you do not have access to a DSLR; this is not a problem! Some of the most influential movies in the history of cinema remain those that were made using a wood box with a crank on the side. Great movies have been shot with a consumer camcorders and phones. This guide is designed to help you get the most out of those devices, to gain manual control over them to the extent possible, and to think about the assets and advantages of these idiosyncratic cameras rather than their limitations.
If your phone was made in the last 3–4 years, it has a remarkably high-quality camera, even by digital cinema standards. The problem with phone cameras is that they are designed to be completely automatic—to make all the decisions of focus and exposure for you. We know that this is a bad idea! But there are ways to exercise more control over your built-in camera.
I’m using an iPhone XS with iOS 13, and its available settings may differ from your phone. But they should be similar enough that you can follow along—iPhones have had very good cameras for the last 10 years, so the odds are that if you have an iPhone, you can shoot sharp, vivid, eminently usable video with it.

Before we do anything else, take a trip to your settings, and scroll down until you see “Camera.” Now, take a look at the “Record Video” submenu.

This lists the available frame rates and resolutions for shooting video with the native camera app. You can see I have mine set to 4K/24p because it’s the only 24 fps option my phone supports, but should I need to, I can go down to 720p/30 or all the way up to 4K/60p.
My camera can record slow-motion video, up to 240fps! I haven’t played with this much, but it provides some interesting possibilities.
Under the “Formats” submenu, I can choose between the “High Efficiency” codec (HEVC) or the “Most Compatible” codec (H.264). I’ve successfully edited HEVC footage in Premiere and DaVinci Resolve on my Mac, but if you’re editing on a Windows machine, you may want to switch this to “Most Compatible” to avoid compatibility problems.
The built-in iPhone camera app is very simple, but it does allow some semi-manual controls, using a tap-to-focus interface.
Open up the camera app. To get into video mode, swipe left until “VIDEO” is highlighted in yellow.
Tap and hold on the part of the image you want to focus on until the message “AE/AF LOCK” appears on screen, then tap and drag up and down to adjust the exposure.
I haven’t found a way to adjust white balance in the native app, so you’re kind of stuck with whatever the auto white balance gives you. Remember that if it’s close, you can use Premiere or Resolve to dial in the appropriate color settings.
Once you have your frame/focus/exposure set, push the red circle button to start recording. Push the red square to stop.

If you have a Mac, the easiest way to transfer files is probably to AirDrop them to yourself. Make sure you have AirDrop enabled on your computer and your phone, then open up the “Photos” app on your phone. Open the clip you want to transfer, tap the share button on the bottom left, and then tap the AirDrop icon. You should then be able to select your computer—you may need to approve the transfer from your computer—and then the file will transfer to your Downloads folder.
If you have a Windows machine or can’t use AirDrop, you can also transfer files via USB, but the process is a little more complicated.
Once you get the video files on your computer, you can edit them in Premiere or your editing software of choice. Remember to use appropriate file structure!
I don’t have an Android handy to walk through this in detail (and processes will vary based on the make of your phone), but the shooting process should be similar to the instructions for iPhone.
You can transfer files from your phone to your Windows or Mac computer over USB using the free Android File Transfer app. You may need to do a little digging in the folder structure to find your videos; if you use a third-party app like Filmic Pro, the videos will save inside the folder for that app.
Unless you have a very specific reason to shoot vertical video, turn your phone sideways to shoot in standard widescreen format.
The front-facing camera on your phone is lower resolution, and sometimes does not offer as many manual controls. Avoid it unless absolutely necessary.
My iPhone’s standard camera is pretty wide-angle for filmmaking purposes (equivalent to a 26mm lens on a DSLR), but I have a second telephoto lens that’s equivalent to a 52mm lens, which renders close-ups much more naturally. In my stock camera app, I just tap the “1x” button to switch to telephoto mode.
For this example, I stayed in the same place and took two different shots: one with my default lens, one with my telephoto lens, to demonstrate the magnification:




Your camera may also have a super-wide-angle lens for extreme wide-angle wackiness! Worth experimenting with, if you have the option!

If you’re willing to spend a few bucks ($15, which is steep for a phone app, but I’ve found is worth it), Filmic Pro, available for both Android and iOS, gives you manual control over your exposure (ISO and shutter speed only; phones don’t have a variable aperture), white balance, audio levels, even your resolution and frame rate. If you want your phone to behave like a digital cinema camera, this is the best available option.
I’m not going to include a guide here because there’s just so much in the app, but it’s well documented on their website: Support page | Quick start guide | User manual | Tutorial videos
If you happen to have access to a camcorder (e.g. a Sony Handycam or similar) that shoots digital video, don’t underestimate its capabilities! Most new-ish camcorders have good sensors, excellent lenses with variable apertures, and may feature optical image stabilization and full manual exposure.
If you want to shoot with a camcorder, your first step should be to find the manual. (Most manufacturers make their manuals available online; Google your camera’s make and model and you’ll probably find something).
You’ll want to find out how to:
If you can, avoid shooting in an interlaced format like 1080i or 480i. A progressive format like 1080p/720p will be far easier to edit.
Some cameras may combine everything into a single “exposure” control, but if you’re lucky, your camera will give you individual control over shutter speed, aperture, and ISO/gain.
Digital zoom artificially enlarges your image, producing pixelation, aliasing, and other unfortunate artifacts. Disable it if you can.

If all else fails, you have a camera in your laptop that you can use to record video. These cameras only allow for automatic exposure and white balance, and are often calibrated to focus only on subjects about 2–3 feet away. Because of this, they are extraordinarily limited. Kind of exciting, isn’t it? What can you make under such strict limitations? How can you subvert your webcam’s intended purpose?
You may be tempted to use Photo Booth, but there is a better way! Open the QuickTime Player application and select File > New Movie Recording.

A window will pop up that shows you a live preview of your webcam. Click the little down arrow next to the record button and make sure that the quality is set to “Maximum.”
You may notice that the image gets a little flickery if the framing or lighting changes. If your exposure is too light or too dark, try nudging around the frame a little bit to get the auto exposure to change to something more desirable.
Click the red circle to start recording; click it again to stop.
Once you’ve stopped the recording, you can review it. If you like it, select File > Save to save the recording to a QuickTime file. Again, be sure to follow proper folder hierarchy!
According to my experiments using a MacBook Pro running OS 10.15, this produces 720p ProRes 422 video files with a 16kHz mono audio track and the truly infuriating frame rate of 29.1 fps. But it’s a video, it looks pretty good, and Premiere can edit it!
You can record video from your webcam on Windows 10 using the Camera app. I don’t have a Windows machine handy to test this out, but here’s a tutorial.
The voice memos app on your phone is a great way to record audio if you have no other choice. The only shortcoming is that I haven’t been able to find any audio recording app for iOS or Android that allows for manual gain control, so you’ll have to make do with auto levels.
As with any other microphone, the most important thing is to get your microphone as close to the audio source as possible. If you’re recording voiceover, that’s easy! Just hold up your phone and talk directly into the microphone (from a few inches away, to avoid plosives/mouth noises).
But you can also use a phone the way we talked about using a dedicated audio recorder, to record sync sound! This is great if your camera is far away but you still want to record clean dialogue—conceal your phone somewhere just out of shot and start recording, then start your camera and clap your hands to provide a reference point so that you can synchronize audio and video once you import the files into Premiere.
iOS: Though primarily designed for music, GarageBand gives you some more advanced controls for voice recording, audio processing, and multitrack editing, and may produce better-quality recordings than the stock Voice Memos app.
Android: Auphonic Edit is a great audio recording and editing app.
Adobe offers educational discounts on Creative Cloud subscriptions.
If you prefer a different editing experience, DaVinci Resolve is a free, full-featured editing program for Windows, Mac, and Linux. It’s a little tricky to pick up if you’re familiar with Premiere (and it may not run on older or lower-specced computers), but it’s a very rewarding way to edit once you’ve learned how!
Compared to editing on a computer, editing video on the tiny touchscreen of a phone or tablet can be a pretty frustrating experience. But it is possible!
If you’re using an iPhone, Apple’s free iMovie app for iOS is quite full-featured, and should allow you to do even moderately-complex edits on your phone. Here’s a detailed tutorial.
Once your edit is done (tap “Done” at the top left), you can tap the share button and select “Save Video” to export a QuickTime video file that you can then transfer to your computer or upload to a video sharing site like YouTube or Vimeo.
Adobe’s free Premiere Rush app for iOS and Android allows you to edit video and export videos, although it limits you to three exports unless you have a Creative Cloud subscription (not sure if the aforementioned student license works), or you can pay a $5 monthly fee for unlimited exports. Booooo.
Just because you don’t have purpose-built film lights doesn’t mean you can’t control the lighting of your environment! You’ve got lamps… computer screens… the sun… here are some things to consider:
If you don’t have a tripod, think about other things you can mount your camera to. This is particularly easy and fun if you’re shooting on a smartphone! A little masking tape, some string, a couple rubber bands, etc. can help you attach your phone to a shelf, a chair… maybe the end of a broom handle, for a dramatic jib shot!
If you’re isolating with your family, I bet they’re incredibly bored. Recruit them to be your actors! If you’re on your own, think about interesting ways to shoot footage of yourself.
Think about social connections in this time of physical isolation. Can you tell a story that involves actors connecting via video chat? (In addition to recording your webcam, QuickTime Player can record your desktop)
Being forced to work entirely on your own can be very restricting, but it can also be freeing. I made this film, The Deposition of Lawrence Patterson, over the course of a few late nights many years ago, while everyone else in the house was asleep. Apart from a little lighting help from a friend one night I did all the production, acting and editing entirely on my own, using my Canon T2i and a few lamps I found around the house. The result is… unpolished, but it was also deeply satisfying to make.
This is all to say: be open to the creative possibilities of solitary work. Other modes of solo filmmaking could include:
Give yourself permission to be less ambitious; to make work on a smaller scale. What is the smallest, simplest film you can make that still says what you want it to say?
I believe in the importance of art as a social good, and in the value of its accessibility to all people.
Like most of our world, the film industry was built on a foundation of discrimination, and that systemic bias continues today. Film sets and production offices can be particularly unfriendly places for women, people of color, and members of the LGBTQ+ community; I’ve lost count, for instance, of my female friends who have abandoned careers in technical film production because they felt so excluded on set. Their departure—and the departures of those who have had similar experiences—is a devastating loss to an industry that is infuriatingly slow to change. Feminism is not only for women; race justice is not only for people of color; equality is not only for the oppressed. Making art and building classrooms that embrace and celebrate diversity benefits us all by inviting us to participate in a world that is larger and more complex than ourselves and our own experiences.
This isn’t just a question of encouraging diversity in the production process, either: issues of representation spill over into course design. Although I do my best to screen work by artists outside of the institutionally selected cinematic canon, the fact remains that most filmmakers who have seen significant material success (in Hollywood, but also in independent and avant-garde film) are a distinctly homogenous bunch. This is something students can and should be discussing with their peers in class, and those discussions introduce a host of questions:
I don’t often explicitly introduce such discussion topics because I find my students are more willing to engage with them if they arise organically, from other conversations—which they frequently do. In those situations, my responsibility is to step back, make some room in the schedule to accommodate what usually becomes a much longer discussion, and occasionally ask a guiding or clarifying question. This content can be difficult to cover, particularly for students of privilege who haven’t yet had to confront the ways in which their advantages might come at a cost to others, but engaging with these problems as early as possible in their academic careers has the potential to make them more mindful citizens—not only in the context of their art practice and education, but also in their lives more broadly.
Of course, there are more direct ways I try to make my classes more welcoming to students who may have felt excluded in the past. My experiences teaching at a community college and an access university have given me ample opportunities to work with a diverse population of students who often need additional support to succeed in class: something as simple as allowing some flexibility in assignment due dates and building in-process critiques and conferences into long-term assignment schedules can make a world of difference in the academic trajectories of nontraditional students who work or have families to care for, and for incoming first-generation students who don’t have a frame of reference for exactly what is expected of them in college.
As should be the case, this work is never done. In addition to making my courses more accessible to nontraditional and first-generation students, I hope to find ways to further decolonize my approach to teaching, rely less on lecture, and encourage adventurous collaboration between students.
FADE IN:
INT. MURIEL'S BEDROOM - NIGHT
A painting hangs from a twisted picture wire, facing the wall: canvas stretched over wood, with a few errant drops of paint. No identifying information.
We can't see much in the dark--NOAH and MURIEL murmur indistinctly in the shadows. They kiss, and murmur some more. Only the occasional phrase is discernible.
NOAH
Why is it--?
MURIEL
Because it's just for me. I turn it around like that whenever I have anyone over.
Rustling, in the dark. They are almost invisible.
MURIEL
It's my only possession.
NOAH
Oh? What about...?
Muriel laughs.
MURIEL
Just stuff.
NOAH
Just stuff.
MURIEL
Yeah. It's the only thing I have that--it was made only for me.
NOAH
Oh.
They kiss.
NOAH
Can I see it?
Muriel doesn't answer. They kiss again.
LATER
Noah sits on the edge of the bed and dresses perfunctorily.
Muriel is asleep in bed, facing away from him.
EXT. MURIEL'S APARTMENT
Noah stands by the closed door, finishing a cigarette. He looks up at the moon.
There's a distant sound swirling in the night sky.
He crushes the cigarette under his shoe, then turns to go back inside...
...but he's locked out.
He pulls out his phone and sends a quick text, then trudges off to his car.
INT. MURIEL'S BEDROOM
Muriel's phone buzzes once and lights up the room for a few seconds. She rolls over in bed.
INT. NOAH'S CAR
Noah drives in silence, his headlights punching two bright cones into the dense night.
Noah's phone rings over the car's speakers, and a number pops up on the car's infotainment screen: MURIEL. He answers.
NOAH
Hey. Sorry to ditch out on you, I didn't want to wake you up.
MURIEL (ON PHONE)
No, it's okay.
The lulls in the conversation are oppressively silent.
MURIEL (ON PHONE)
Listen... I just want to be honest with you.
NOAH
What do you mean?
Muriel sighs.
MURIEL (ON PHONE)
The sex. ... I mean, I wasn't having sex with you.
Noah laughs. Muriel laughs too, but she sounds strained. Guilty.
MURIEL (ON PHONE)
No. I wasn't! I was... I was fucking someone else. ... You were just the one who was there.
NOAH
...oh.
Traffic lights emerge from the dark and swoop past the car in dizzying rhythm.
MURIEL (ON PHONE)
...I had a really good time...
NOAH
Yeah. Me too.
INT. NOAH'S KITCHEN
RYAN sits at the kitchen table, sipping coffee.
The deadbolt flips open and Noah enters, nodding a silent greeting to Ryan.
RYAN
How was the date?
Noah tries to formulate an answer. Ryan reaches over to the counter and grabs an empty mug.
RYAN
I mean, it must've gone okay, what time is it?
NOAH
It was... I don't know. It was good, I guess.
Ryan pours Noah a cup of coffee and pushes it across the table toward Noah.
Noah hesitates for a moment, then takes the bait and sits down.
NOAH
How are you? I feel like we haven't talked in a really long time.
RYAN
Oh, poor. Tired. You know what?
NOAH
What?
RYAN
Now that I think about it, I'm actually really unhappy. About pretty much everything.
NOAH
Oh. Sorry.
RYAN
It's whatever. I think it's probably okay.
NOAH
You sure?
RYAN
I got a new phone.
LATER
Noah sits in the dark, still sipping his coffee. Ryan is nowhere to be seen.
Through the window across from him, something flickers in the dark distance. Heat lightning, maybe.
He finishes the coffee and gazes at the sediment in the bottom of the mug.
INT. THE CORNER - DAY
A nondescript neighborhood bar, of the type that proliferate in Milwaukee. Not a lot of business, mid-day. Noah stands at the far end of the bar, washing glasses.
Muriel enters and sits at the other end of the bar. She glances expectantly over at Noah, but he doesn't seem to notice her.
Eventually, she speaks up.
MURIEL
She doesn't love him.
Noah pours a drink and walks it down to her.
MURIEL
He's just with her because it's easy.
NOAH
I don't really want to hear about it.
She accepts the drink wordlessly.
INT. MURIEL'S BEDROOM - LATER
Noah is in bed with Muriel again.
He can't help but notice that she isn't looking at him. Her eyes drift up to the ceiling instead.
He tries not to think about it, but he can't help himself.
NOAH
What was his name?
MURIEL
What?
NOAH
His name. Tell me.
MURIEL
John...
NOAH
You can call me his name. If you want.
For the first time, her eyes meet his.
MURIEL
Oh... John...
MORNING
Noah opens his eyes. He squints, watching the world smear and blur, then opens them again.
MURIEL
Good morning...
NOAH
Hey...
Her face streaks into abstraction as Noah squints at her.
MURIEL
I'm just gonna move to a different state. Start over. Start fresh. It's like, too many bad memories in this place. You know?
Noah doesn't say anything.
MURIEL
Los Angeles.
NOAH
Is that where he is?
MURIEL
Since last summer.
The picture still faces the wall. Noah squints at it.
Muriel notices him.
MURIEL
It's still just for me.
NOAH
Okay.
MURIEL
It's only ever for me.
NOAH
Okay.
MURIEL
It's important.
INT. NOAH'S KITCHEN
NOAH
I kind of like it. Not just because the sex is better when she calls me John, but also because I like feeling how much she loves him.
RYAN
Sure, sure, I can see... that...
NOAH
Not like I am him exactly, not like she loves me exactly, but like I'm a part of it.
RYAN
And I guess you get to be someone else for a while, that's probably nice.
BLACK SCREEN
MURIEL (ON PHONE)
Hi, John!
Noah hesitates, then decides to play along.
NOAH (ON PHONE)
...hi!
MURIEL (ON PHONE)
Doing anything tonight?
NOAH (ON PHONE)
What's up?
INT. MURIEL'S BEDROOM - EVENING
Muriel digs through her closet while Noah tries on a shirt. It's a bit too small for him.
NOAH
The sleeves are a little short...
She emerges from the closet with a hoodie and takes an appraising look at him.
MURIEL
It's not bad.
She tosses him the hoodie.
MURIEL
Let's go!
INT. RESTAURANT
Noah and Muriel sit across from each other in a cozy restaurant, finishing their dinner.
They don't speak, but it's a companionable silence.
ANGIE is heading for the exit when she spots Muriel and changes course.
ANGIE
Muriel?
MURIEL
Oh my gosh, Angie!
They hug.
ANGIE
It's been so long! How are you?
MURIEL
You've met John, right?
Noah smiles.
ANGIE
Oh... is...?
MURIEL
What's wrong?
ANGIE
Didn't you used to date...?
MURIEL
No, no, this is him!
Angie's smile falters.
ANGIE
Oh...
MURIEL
What have you been up to?
NOAH (V.O.)
I never felt about anybody the way she feels about John. Maybe that's sad, I don't know. But at least I can help her by being John as much as I can.
RYAN (V.O.)
I put the rent check on the fridge.
INT. MURIEL'S BEDROOM - NIGHT
Muriel is fast asleep. Noah lies awake next to her.
He stares at the still-hidden painting.
NOAH (V.O.)
I guess I’d never been in love with anyone. Except maybe Muriel, now. But it wasn’t the usual kind of love. It was the kind of love that was on the back of a painting, not the front.
INT. MURIEL'S APARTMENT - DAY
Noah watches Muriel butcher a pineapple.
MURIEL
I'm gonna end that marriage.
She’s really going after it. She doesn’t seem to have much of a plan.
MURIEL
I can do it.
NOAH (V.O.)
It was tough because she was mad at John, but she was also mad at me, because I was John, and she was also mad at me because I wasn't John, not to the degree that she needed me to be.
NOAH
How can I help?
THE NEXT DAY
Muriel's apartment is practically empty. She shoves clothes into her suitcase. The painting--still facing backwards--still hangs on the wall.
Noah stands back and watches.
MURIEL
I told Leroy I'd have everything out by the end of the week. Can you just leave the key under the mat once you have the place cleared out?
NOAH
Yeah.
Muriel looks up at the otherwise-empty wall.
There's no way this painting will fit in her suitcase.
NOAH
I can send it to you, once you have an address...
Muriel shakes her head.
CUT TO:
LATER
Noah hangs back and watches as Muriel sloppily wraps the frame in birthday gift wrap, then throws the rest of the roll in the trash.
MURIEL
You can have it. Just promise.
NOAH
I promise.
INT. NOAH'S BEDROOM
Noah ties a rag around his head to form a makeshift blindfold. He looks around the room, checking to ensure that he can't see anything.
Now safely blindfolded, he pounds a nail into his wall. It goes surprisingly well, given his blindness.
He lays the painting face-down on the floor and removes the wrapping paper.
He lifts the painting up, presses it face-first against the wall, and hooks the picture wire over the nail.
He takes a careful step back, then unties his blindfold to inspect his handiwork.
He steps up to the painting, straightens it a touch, then steps back again to gaze at it.
NOAH (V.O.)
I guess some part of me doesn't want to know.
ANOTHER TIME
Noah sits across from the painting, a plate of food in his lap.
He eats while watching the painting, the way he might watch TV.
The door is half-open, but Ryan knocks anyway before poking his head in.
RYAN
I have something to show you.
NOAH
Hm?
RYAN
Come with me.
INT. RYAN'S CAR
Ryan drives through darkened city streets. Streetlights swoop down at them as they drive past.
Noah's window is down. He stares out into the dark, wind blowing into his face.
The radio is off. Neither of them speaks.
EXT. LAKE MICHIGAN - NIGHT
Ryan's car is parked in a deserted lot by the lake.
Noah and Ryan sit side by side on the trunk, staring out at the dim horizon, listening more than looking.
Quiet at first, but growing gradually louder, something--or things--swirl and shriek over the lake.
There might be a bright, aurora-like wisp accompanying the sounds, or it might be nothing at all.
RYAN
My dad used to bring me out here all the time.
Noah smiles. This is the most like himself he's ever felt.
NOAH
Do you think they're really ghosts?
Ryan takes a bite of his sandwich.
RYAN
What else would they be?
CUT TO BLACK.
THE END
There’s an argument amongst filmmakers that a film degree isn’t “worth it:” a student could use the money they would otherwise spend on tuition to rent film equipment and teach themselves how to use it. This argument makes some sense but presupposes that a film education’s worth lies in equipment access and technical training.
I entered film school in pursuit of technical skills, but my seven years of study and five years of teaching have shown me the greater value of exposure to a group of peers and collaborators, immersion in critical discussions about film and art, and the expectation of a continuous creative practice. I couldn’t have sought those things out on my own because I didn’t know I needed them.
It’s relatively easy to teach someone how to make a movie, but a filmmaker’s understanding of why they make their art is much more meaningful. In my classes, I strive to balance the technical instruction students expect and the critical context they may not know they need. Often that context is found by peeling apart layers of subtext and metatext that define a film’s artistic and social significance. I urge my students to consider what films are about: what they’re trying to say, and what they might accidentally be saying without meaning to. We can learn a lot by asking these questions of our work, and by applying the same criticality to the films we screen in class, we can understand them in entirely new ways.
Cinema is steeped in the same biases that shape our society. I’m uncomfortable with the overwhelmingly white‑, straight‑, male-ness of the cinematic canon and I do my best to screen work by constituents of various minorities, but the fact remains that most successful filmmakers (in Hollywood, but also in independent and avant-garde film) are a distinctly homogenous bunch. This is something students can and should contend with in class, and it introduces a host of questions. How should we appreciate important and innovative artwork made at the expense of artists who were systematically silenced by institutional discrimination? Are the aesthetic preferences of the contemporary film industry and audience inherently prejudiced against certain identities?
Critiques are an imperfect practice, but also an essential step in the creative process. Offering and receiving constructive critique is perhaps the most important foundational element of any creative education. Most incoming students are uncomfortable participating in open-ended critique sessions, so I encourage the use of a framework—a simple procedure to facilitate discussion that doesn’t rely on a complex set of rules.
With few exceptions, a work of art must stand on its own without the artist intervening to explain their intentions or their process. To this end, the Critical Friends Group model is a useful starting point. In my simplified implementation, students present their work to the class without prologue, apology, or explanation, then listen while the class discusses the work as they encountered it—things they liked, questions they had, ways the piece could be improved—and only at the end of the critique does the presenter directly engage with the group, usually to ask and answer clarifying questions. This approach ensures that nobody feels the critique is a referendum on the presenting student, and it encourages taciturn (or sleepy) critique groups to grapple directly with the work in greater detail.
Much of my research relates to what I call “radical collaboration,” an abject dedication to the process of making work jointly with other artists, and an exuberant rejection of any claim to individual authorship of that work. My own forays into radical collaboration allow me to escape my customary practice and contribute to work drastically different from the work I usually make. Such opportunities can be particularly beneficial in encouraging more adventurous work from students who are still establishing their own creative identities but may also feel constrained by work they’ve made in the past. I’ve done some collaborative exercises in recent courses (they tend to make for amusing writing games), but I hope to further expand on these principles and introduce more ambitious collaborative processes into my courses.
In Notes on One-Person Shooting, Joel DeMott discusses the pitfalls of making documentary films with multi-person crews and cumbersome, highly-visible equipment. The “machine-ridden” filmmaker, surrounded by “extraneous materiel—lights, booms, radio mics, cables, cases of back-up gear” is inevitably distracted by the technical minutiae of filmmaking, and forgets—or is fundamentally unable—to forge a genuine relationship with their subject. She dubs this cyborg-like, overladen filmmaker the “Technical Monster.” Such a presence is understandably intimidating to any documentary subject because the machines, lights, and technical crew invade and alter the space. They make the subject’s home feel less their home, and they present an insurmountable barrier between the maker and the subject.
DeMott’s proposed solution to this problem is, perhaps ironically, a technical one: recent advancements in film stocks and camera technology allowed filmmakers of the early ’80s the freedom to shoot without the assistance of a support crew, operating the sound and camera themselves. This method of production allowed filmmakers to be more agile and, most important to DeMott, to give primacy to their relationship with their subject, rather than the relationship with their crew. This is surely a noble goal, but I remain skeptical that a reduction in the scale of the production and the visible complexity of the equipment actually solves the problem of an alienating, anxiety-inducing Technical Monster, or that this problem should be solved.
16mm cameras of the type used by DeMott and Jeff Kreines in production of their film Seventeen weigh in excess of ten pounds and are painted completely black. They perch, gargoyle-like, protruding forward from the operator’s shoulder, who then presses their eye to the eyepiece and (traditionally) squeezes their other eye shut while making a sort of involuntary grimace that suggests either deep concentration or extreme pain. The lens of the camera reflects and distorts whoever it points at, a mechanical cyclopean eye. The digital revolution has further shrunk the documentary filmmaker’s tools, but the form factor remains roughly the same: the technical monster may be getting smaller and lighter, but it is alive and well.

The fact of the camera is hard to ignore, but subjects seem to do it almost instinctually. DeMott observes that “if a movie crew begins following people who are not actors, they will try to act as if they’re unconscious of the fact.” She’s referring to the type of large-scale productions that make use of multi-person crews, but the same criticism could just as easily be leveled against single-shooter films in which subjects self-consciously ignore the camera and speak to the filmmaker, in their best imitation of what a conversation between the two of them would be like if there wasn’t a giant black box pointing its unblinking eye at them from a distance of “a foot-and-a-half to three feet” (DeMott 6). In a sense, as DeMott argues, this close positioning of the camera is a gesture at honesty: “The filmmaker is there. And playing unaware is inconceivable when you can reach out and slap someone.” On the other hand, the brazen presence of a camera makes self-consciousness an immediate and ever-present concern.
It isn’t just that the camera cuts an imposing silhouette; the awareness of a camera of any size, position, or proximity is a powerful catalyst. We are cognizant of the power cameras possess, and in an era of ubiquitous imaging technology, we understand that the implications of a small camera are the same as the implications of a large camera: this is being recorded.

Errol Morris has attempted to sidestep this issue by developing the “Interrotron,” a modified teleprompter that displays the interviewer’s face in line with the camera’s lens. The result of conducting interviews with this particular Technical Monster is that the subject maintains direct eye contact with the camera/viewer, but more importantly, the edifice of a giant device that demands the subject’s undivided attention pushes every other condition of the setting to the periphery: “For the first time, I could be talking to someone, and they could be talking to me and at the same time looking directly into the lens of the camera. Now, there was no looking off slightly to the side. No more faux first person. This was the true first person” (Morris). In this way, subjects are encouraged to forget everything except their relationship to the interviewer. And yet, this comes at the cost of forcing an even more aggressive confrontation with the machinery of filmmaking.
Beyond posing simple procedural questions (“How am I expected to behave?”) the fact of a camera raises the stakes of the interaction because it implies the scrutiny and judgment of an unknowable audience. This is particularly problematic for the subject, who is denied vital information about the expectations their audience has for them. As Erving Goffman explains, the performances we all craft in everyday life rely on our understanding of our audience:
We can appreciate the crucial importance of the information that the individual initially possesses or acquires concerning his fellow participants, for it is on the basis of the initial information that the individual starts to define the situation and starts to build up lines of responsive action. The individual’s initial projection commits him to what he is proposing to be and requires him to drop all pretense of being other things.
(Goffman 11)
If this is true, the problem posed by standing in front of a camera is an interesting one. We perform in different ways for different people in different settings: we are, in effect, different people to our boss, our family, and to strangers in the airport; but how do we perform when the audience of our performance is potentially everyone? Subjects still seek to dramatize and idealize themselves through the methods Goffman describes, but they are denied the opportunity to “accept minor cues as a sign of something important” about their performance, which serve as checks on their behavior (Goffman 51). This can sometimes have the effect of increased self-consciousness, as the subject substitutes cues from their real audience with the imagined reactions of an audience of their own construction; rather than adapting the performance based on feedback from an actual audience, they regulate their presentation of self based on their limited inferences about the film’s eventual viewers.
It might be this anxiety that is the cause of some of the more performative and self-conscious moments in Seventeen. When Buck insists that he can’t hear anything more about Church Mouse’s injury, and yet seems unable to speak about anything else, it may be because he recognizes that his distress is dramatically important—thus appeasing the Technical Monster standing three feet away from him—and that it presents him as being a loyal and caring friend, a quality that the film’s audience will surely find admirable.
As is the case with much social performance, these performances are frequently transparent to an audience: “The arts of piercing an individual’s efforts at calculated unintentionality seem better developed than our capacity to manipulate our own behavior, so that … the witness is likely to have the advantage over the actor” (Goffman 8–9). Still, Goffman cautions that “an honest, sincere, serious performance is less firmly connected with the solid world than one might at first assume,” and that a skillful, convincing performance is not necessarily a more accurate one, only a more practiced one (71). These unpracticed performative moments are significant because they allow us insight into the subject’s process of crafting a universal front that they feel comfortable presenting not within the confines of a specific setting, but to the entire world.
In this way, the Technical Monster provides a completely novel space for subjects to work through their identity on a grand scale. Confronting the Technical Monster, coming into conflict with the inconsistencies between performances crafted for other situations, and working integrate those performances into an unproblematic self fit for a global audience is an act of courage—and possibly hubris. It is not uncommon for documentary subjects to misjudge their audience and come off as unintentionally unsympathetic or transparent. These misjudgments can be intentionally exploited by filmmakers, such as in Errol Morris’s Gates of Heaven, in which Phillip Harberts is depicted as deluded, self-important, and preoccupied with what appear to be meaningless accolades. This surely would not have been the intent of his performance, but it could be argued that his inexperience with performing in this setting has revealed something about his motivations than he would have preferred to keep hidden from public view.
This dynamic can also alert audiences to their own position in relation to the work. In Cannibal Tours, the condescending tone of the German tourists as they discuss the lifestyle of the Iatmul people is not merely an indictment of their colonial arrogance; it implicates the viewer as well, because the tourists, assuming Western audiences share the same attitudes and will not judge them harshly, feel completely comfortable having this conversation while a camera is pointed at them.
Short of using hidden cameras and filming subjects without their prior consent, it seems unlikely that a solution can be found to the problems of self-consciousness and “unconvincing” performances, and that it is likely impossible to stop a camera from altering what it sees. Instead, I would suggest that these performances, though often unpracticed, are no less genuine than any other social performance, and may even offer greater insight. If we are defined by the collection of diverse and sometimes contradictory performances we practice, watching someone face down the Technical Monster and attempt to reconcile those conflicts to perform as a fully-integrated self allows us to glimpse the hidden machinery that constructs these fronts.
Film and video work directed and edited by me.
I directed this music video for Sioux City rapper Mojo Mayne. In collaboration with the artist, I developed the concept of Mojo facing off against a shadowy “monster” that brings out the worst in people—each a manifestation of the seven deadly sins.
We shot on a Canon 5D III and Sony FS700, and edited in Premiere Pro and After Effects. The cinematographer was Brett Funke, my student at Western Iowa Tech Community college.
Steve Aronson of Teach Authentic discusses his philosophy of classroom management and genuine interaction with students.
I was a one-man-band responsible for camera, sound, and lighting on this shoot, which involved a mixture of documentary-style shooting and sit-down testimonials. I shot on my trusty Canon T3i, recorded sound with a lavalier body pack, and edited in Premiere Pro.
I helped plan and produce this series of videos for John Kefalas’s 2010 reelection campaign for Colorado State House Representative. While in the midst of a much more ambitious production, we got the news that we would have significantly less time with the candidate than we expected, so we rethought our concept and decided on a much simpler approach: we had John sit down a coffee shop for an hour and have a conversation with a voter about the issues important to him.
That conversation provided ample footage to cut together minute-long videos on four topics, and a longer flagship video that covered John’s candidacy more generally. The videos were published on the campaign’s YouTube page and shared across social media and on the campaign’s website.
I directed, shot, and recorded sound for this project, which I edited in Final Cut Pro.
This scene from my narrative feature film Branches features Tim Russell and Britt Slater as a father and daughter. Collaborating with these two and the other talented actors on this low-budget film remains one of the most creatively fulfilling experiences of my life.
I wrote and directed the film, which shot in rural Minnesota in 2012. I edited in Premiere Pro, did some minor visual effects in After Effects and graded in DaVinci Resolve. The director of photography was Matt Kane, and the sound recordist was Owen Brafford.
I made this experimental documentary as a collaboration with my grandmother Gladys, who I interviewed extensively for the film, and her mother Trasie, whose amusing and macabre voice recordings are used throughout the piece. The film is an excavation of family history, an interrogation of morbid humor, and an attempt to “shake hands with the dead.”
I did all the sound recording for the film, and shot on a mix of digital HD video and hand-processed black-and-white film. I edited in Premiere Pro, mixed the sound in Audition, and did the final color grade in DaVinci Resolve.
Portraits of actors I’ve directed, shot on 16mm motion picture film.
I’ll admit that the idea of shooting portraits of actors on movie film is a little on the nose, and to be frank, these prints were motivated as much by an urge to play with the aesthetic qualities of 16mm film as they were to document these specific faces. Still, I’m proud with the resulting prints, which are combination enlargements and contact prints, accomplished with an entirely analog process.
Black and white, Gelatin silver prints from 16mm motion picture film. 2008.

An experimental documentary about death, grief, and humor.
It seems that Trasie’s response to loss was to split in two: on Sundays, she stood in the cemetery and wept uncontrollably. The rest of the week, she was the purveyor of a caustic wit, and seemed to take genuine joy in relentlessly joking about death. These losses, and the ways in which Trasie did her best to cope with them, still trouble Trasie’s daughter, Gladys, nearly a century later.
The only recording of my great-grandmother’s voice is a five-minute long skit about coffins recorded sometime around 1940, only a few years after the deaths of her mother, father, brother, husband, and son. The recording is remarkably jubilant, and notable in its stubborn commitment to joking about death.
My grandmother Gladys recalls the deaths of her father and brother distorted by the perspective of childhood, and remembers her mother as a lonely, serious woman wracked by worry and grief.
This piece was my attempt to collaborate with these two women—one living, one dead—to provide context to this remarkable piece of audio and the grim humor at its source.
Screener available — request a private link!
A young woman is troubled by dreams of a life that isn’t hers.
If I try to seize this self of which I feel sure, if I try to define and summarize it, it is nothing but water slipping through my fingers. This very heart which is mine will forever remain indefinable to me. For ever shall I be a stranger to myself.
Albert Camus, The Myth of Sisyphus
I made this film as a sort of study for some Big Ideas I’ve been chewing over in my work recently: dissociated identities, the instability of our concept of self, and the ways in which we might inhabit (and be inhabited by) other people. I think the piece functions on its own, but it’s also my first attempt at working with some of these themes in other contexts.
The film features Isabelle Rashkin as the unnamed protagonist, and is heavily influenced by the density, excess, and obscurity of early Peter Greenaway films.
A conversation about resentment, based on a dream I had in 2014.
Recently, my dreams have begun to lack symbolism. A dream of abandonment is about abandonment, only the ideas are a little slippery.
Jesse is drawn from footage I shot and hand-processed with my students at Western Iowa Tech Community College. The film questions the nature of betrayal: while Jesse feels wronged, he also questions whether resentment actually exists, and wonders if his desire to reconnect with his father is a form of objectification.
Bonanza Gloop, a Tier II Mud Monitor in Park Ridge, looks skyward at exactly 9:23 AM and notices that an Airbus A320, CloudAir flight 447 inbound to O’Hare, has stopped in its final approach and is hovering in midair directly above her mud field. Shocked and annoyed, Bonanza immediately notifies her supervisor.
By 11:30, a small crowd has gathered to witness the strange phenomenon. Bonanza’s supervisors at Mud Central are busy researching procedure in the Mud Manual and have not instructed her how to respond.
“Hey,” says boiled food expert Brandolin Surplus, one of the dozens of gawking civilians, “Do you think the airport knows about this?”
The airport does know about this, and after repeated and belligerent requests for comment from local media, O’Hare spokesperson Kevin Kevin Kevin calls a press conference and delivers the following statement, presented here in its entirety:
Thank you for your concern.
He then leaves his podium, hurries to a waiting safe room, and locks himself inside as frenzied reporters attempt to ask him follow-up questions.
Bonanza Gloop returns to work to see the plane still hanging in exactly the same spot, and that the morning mud has been ruined by a gathering of onlookers, whose presence has made the mud nervous and soupy. Bonanza is annoyed, but remembers her training and keeps her emotions in check.
“I wonder what’s going on in there,” whispers Monica Surplus, Brandolin’s sister.
On board CloudAir flight 447, calm and order reign supreme. Passengers sit patiently as flight attendants embark on their fifteenth beverage service. In business class, marijuana dispensary franchising agent Sputnik Hawaii glances placidly at his zinc-plated designer watch, and the voice of the pilot rings out over the speakers:
Ladies and gentlemen, this is your captain speaking. We continue to hover 920 feet over Chicago, and at this time our landing has been postponed indefinitely. When the situation changes, you’ll be the first to know. Thanks for your patience!
“You’re welcome!” rejoin the passengers in sing-song unison.
“Gosh, it must be horrible. I can’t even imagine,” continues Monica as her feet squelch in the mud.
Bonanza grits her teeth.
“Boo hoo,” adds Monica. Squelch, squelch squelch. “Boo hoo hoo.”
Bonanza is horrified to discover that by the following morning, a candlelight vigil has broken out in the middle of her mud field. Scores of enthralled vigileers, heads canted back at uncomfortable angles, jostle each other for a glimpse of the hovering aircraft. Their feet have utterly intimidated the mud, and all of Bonanza’s encouraging progress has been lost. She can feel the fury boiling just beneath her scalp—oh, how she would love to fry these feckless boors —fry their feet especially so they could never terrify the poor, innocent mud ever again! But she admonishes herself to remember her training, to remember in particular the words of her mentor, a grizzled old guru named Plaxton Blonus:
M’dear, the life of a Mud Monitor is full of sorrows. It is our station. We are chosen for this task because we are strong enough to endure in wretched silence.
And so, endure Bonanza does.
Airport officials still cannot be reached for further comment, despite reporters’ efforts to scale the control tower and burn it to the ground.
The plane continues to hover, the lights on its wingtips blinking gaily as if noting is amiss.
“I can’t take it anymore!” shrieks vigileer DiAnnister Shanklin, a minor-league shapes analyst from Mesa, Arizona, on loan to Goose Island Brewing for the purpose of creating a limited run of octagonal bottle caps. She stomps her muddy feet in impotent frustration, and Bonanza’s blood growls in her head.
Nothing happens on Wednesday.
Thursday, November 10th is important because four things happen:
That morning, the Blobcake Hut at Touhy and Greenwood offers a two-for-one deal on mashed tomato Blobcakes, and three people are killed in the ensuing frenzy.
The King of O’Hare arrives at work for the first time in remembered history, calls all of the Airport Regents into a dark and gloomy room, and makes an unspecified number of secretive plans.
That afternoon, Bonanza returns from her lunch break and is incensed to see that one of the vigileers has removed his shoes and is using his bare and hideous toes to forcibly agitate the mud. Bonanza can feel the mud crying out in anguish and fear, and she is no longer able to contain the savage fury that rips scaldingly out the top of hear head, laying waste to every vigileer in sight.
In this rage-induced fugue state, Bonanza fully understands that her violent reaction is morally wrong and indeed unprofessional, but she is unable to stop herself, almost as if she is watching an amusing internet video depicting these vicious acts.
When Bonanza regains her composure, she is surrounded by tattered bodies, all floating face-down in the panicked mud.
At 11 PM, Drexel Convexel, assistant answering machine operator at Ladders Excelsior, the foremost ladder manufacturing concern in all of Oak Park, logs a request for the most ambitious order his company has ever undertaken. After filling out the order form, he rings the bell three times just as his father taught him so many years ago, and swallows a handful of anti-anxiety pills kept in a nearby glass ampoule for precisely this eventuality.
Bonanza sits in a dank cell in the sub-basement of Mud Central’s office of Municipal Mud Administration. She takes a deep breath as yesterday’s memories come seeping back to her: so much ferocity. The mud must have been terrified.
Alone for the first time, Bonanza finally allows herself to weep. Her offense is severe: she has let her anger prevail, and in so doing she has besmirched the name and noble calling of Mud Monitors everywhere. Mud Central’s retribution will surely be severe. She hears footsteps in the corridor and braces herself for the worst.
It would be an understatement to say that Bonanza is surprised by the person who enters her cell: Tedd Sprudd, the king of O’Hare! With four Airport Regents in tow!
King Sprudd explains to Bonanza—by way of an interpreter—that her feat of barbaric strength has come to the Airport’s attention, and that he has a task for her by which she might atone for her shameful outburst.
Bonanza graciously and grovelingly accepts the King’s proposal, whereupon she is whisked away to a secret facility near Concourse D.
At 7:07 AM, the ladder is raised in the Trader Joe’s parking lot across the street from Bonanza’s mud field, coming to rest against the body of the stranded plane with a barely-audible clank. The event is attended by historical certificate cosigner I. Zimbabwe Escape, Jr., who verifies it to be the tallest ladder ever used within the Chicago metropolitan area.
Pausing only for a kiss of encouragement from Municipal Kissing Practitioner Vent Spiffeners, Bonanza begins her 920-foot climb to the stranded jet.
On board CloudAir flight 447, the stranded passengers are entering the seventh day of their flight. Spirits remain high as the cabin crew cues up the latest Kevin James movie for its 58th consecutive showing, and the plane is filled with jovial laughter.
Bonanza gasps for breath as she reaches the apex of her climb, where she is careful not to stand on the topmost rung of the ladder for safety reasons. She finds that she can lean up against the fuselage of the jet as she rests, gazing down at the city far below. She’s never really grasped how big it is until this moment, and she is alarmed to note how little of it is made of mud.
It’s almost as if her job isn’t important, she muses before she stops herself and clears her mind by internally reciting the Mud Monitors’ Oath:
To this I swear, my word be true
I watch the mud and gain its trust
This watch I hold the whole year through:
I hold this watch because I must.
Bonanza knows what she must do. She rises to her feet, presses her shoulder against the cold metal of the plane, and gives it a single emphatic shove.
As the plane drifts away—slowly at first, but rapidly gaining speed—Bonanza watches the scores of happy passengers waving to her through their windows, mouthing the words, “THANK YOU!” as they sail off to their final destination.
Well, that’s that, Bonanza thinks to herself—and at that precise instant realizes that the plane is gone, and there is now nothing for the ladder to lean against.
Given an altitude of 920 feet (h) and a mass of 130 pounds (m), with an air resistance of 0.16 pounds/foot (k) and the gravitational constant of 32.19 feet/second2 (g), we can determine the duration of Bonanza’s free fall using the following formula:
$latex t=\sqrt{\frac{m}{\mathrm{g}k}}\arccos h\left (\mathrm{e}^{\frac{hk}{m}} \right ) &s=2$
Therefore: Bonanza spends approximately nine seconds in free fall, during which time she contemplates her Earthly existence.
Bonanza reflects on her hatred of ladders.
Bonanza recalls an idiomatic expression her mother used to use when she was overcome by emotion:
Loooooord piss a pickle!
Bonanza witnesses a minor car accident at Busse and Morris. One of the cars is red and one is brown.
The color brown reminds Bonanza of her one true passion: the mud. She thinks about how warm and gooshy it is, how full of hope and possibility.
Bonanza revisits the memory of her violent outburst. She considers just how damaging it must have been for the poor, saintly mud to see the guardian it had grown to rely on becoming so enraged and deadly, how the mud is now surely traumatized for good. How she would never have been able to fully regain its respect, even had she succeeded today.
How perhaps it is for the best that she should perish.
Bonanza thinks back on all the good times she had with the Park Ridge mud—love and happiness and growing together.
How she’s sorry for the hurt she’s caused the mud, and how in time, under the watchful eye of a new, more competent Mud Monitor, she hopes it can overcome this setback and flourish once more.
Bonanza hears the Song of the Mud for the first time since she graduated from her training and was adorned with her mud hat before a thousand cheering well-wishers. It is wistful and beautiful.
Now, Bonanza knows, she will die. But she believes in her gloopy heart that she will someday be reborn out of the muck, for from mud she came and to mud she shall return, over and over forever. Bonanza Gloop. Gloop: mud. She is mud, in her mud-heart.
The mud field is close now. It is fitting that she should fall here. It is right.
At this moment, Bonanza is traveling at 153 feet per second, or just over 100 miles per hour. She will strike the ground with a force of over 40 g’s, killing her instantly.
Or she would, were it not for the mud, which at this instant leaps up and envelops Bonanza, cradling her for the final thirty feet of her descent and depositing her gently on the ground with what most onlookers hear as a whoosh, but sounds to Vent Spiffeners exactly like “I love you.”
CloudAir flight 447 lands safely at O’Hare. Everyone hugs each other and then goes home.
By Sunday, everything has returned to normal. Bonanza Gloop arrives at the mud field that morning to find no jet overhead, no disruptive candlelight vigil, just beautiful, beautiful mud.
The sun is bright. The mud twinkles. Everything is going to be fine.

A couple sip coffee while pondering their future. A poem by Brianna Kratz, after Louise Glück’s The Balcony.
This is the fourth film in the Lens + Ink series, a collaboration with the poet Brianna Kratz. This poem lifts the first line from Louise Glück’s The Balcony and renders an atmospheric portrait of a couple at an inflection point in their relationship.
With this adaptation, we strove to retain the mystery of Brianna’s original poem, while complicating the characters and narrative the text presents.
By Brianna Kratz
After Louise Glück’s “The Balcony”
All music is licensed under the Creative Commons Attribution 4.0 license.
Sound effects by Freesound.org users allrealsound, lwdickens, aldenroth2, strathamer, PhilllChabbb, gyzhor, and SpliceSound licensed under the Creative Commons 0 License.
An attempt to communicate with rail commuters in northern Chicago, transforming their phones and tablets into imperfect windows onto the physical experience of their commute.
Being a passenger on a train is the ultimate metaphor for a lack of personal control: the route was planned decades ago by a faceless planning committee, and even the acceleration and braking of the train is controlled by an invisible person. The urge to dissociate is strong, and tools like smartphones are eager to help us do just that.
I present viewers with an eastward view from a northbound Red Line train, confusing the space between their physical state and the bodiless experience of engrossed device-usage. By directing viewers to reflect on their physical bodies and the total autonomy they have over them, I hoped to give them a moment of self-awareness and interrupt that dissociative state.
In previous experiments with YouTube advertising, I have played with the various demographic targeting tools available. For this project, I wanted to try and target a specific class of person in a specific region…
A rush-hour commuter on Chicago’s Red Line north of the Loop, seated sideways (the way most of the seats on the Red Line are oriented), facing windows that look out on Wrigleyville, Andersonville, Rogers Park. In an attempt to neutralize the experience of their commute, they are watching YouTube or playing an ad-supported game on a phone or tablet.
YouTube preroll ads are skippable after five seconds, but the videos themselves are not time-limited. In this case, I opted for a length of a little under four minutes. In order to mostly closely target the audience I hoped to reach, I limited my scope to unmarried people in the lower 70% of wage earners. I weighted my placements to play primarily during weekday rush hours. Google’s geographical targeting isn’t quite as granular as I would like, but I was able to limit the boundaries of the ad so that it would only play in ZIP Codes that contain the northern leg of the Red Line.
I really came up against the limitations of Google Ads’ targeting tools with this project. If given greater granularity, I would have liked to target viewers within fifty feet of a Red Line track. With access to device accelerometer data, it would be possible to only target devices moving faster than walking speed, and could even provide the opportunity to serve different videos to northbound and southbound viewers.
A weather anthropology: Distant voices animate doppler radar images of their cities as they discuss their lives and the weather for Sunday, November 5th, 2017.
I made this film as an exploration into the meaning of the weather. The way we discuss weather phenomena (as we so often do, over the phone, as a way of simulating physical closeness) is often abstract and analytical. When animated by the speakers’ voices as they discuss their personal experiences of the weather, the doppler images provide us with a more humanist data set.
She finds it easier to escape alone than to remain together. A film based on a poem by Brianna Kratz.
This is the third film in the Lens + Ink series, a collaboration with the poet Brianna Kratz. As has been the case with all the Lens + Ink films, we wanted to make sure that our translation from text to screen offered something beyond a literal interpretation of the poem. In this case, that added layer involves a collision between night and day.
All music is licensed under the Creative Commons Attribution 4.0 license.
By Brianna Kratz
Retired emergency room nurse Gladys teaches her grandson how to make pickled beets.
It’s often been said that the best camera is the one that’s with you. When, one afternoon, my grandmother offered to teach me her recipe for pickled beets, I reached for the iPod Touch in my pocket to make this short portrait of her.
Attachment is a useful but sometimes dangerous trait. Based on a poem by Brianna Kratz.
This is the second film in the Lens + Ink series, a collaboration with the poet Brianna Kratz. The challenge of this adaptation was that the source text was very abstract. Introducing just the hint of a frame narrative helped to give the piece its shape and just a hint of sinister energy.
By Brianna Kratz
The speaker reflects on being a shrinking dot—an image in a mirror, pondering what the future holds. Based on a poem by Brianna Kratz.
The first film in the Lens + Ink series, this was the result of a collaboration with the poet Brianna Kratz. In translating the poem to film, we embraced montage as a way to extend the narrative and complicate the source text.
By Brianna Kratz
Instructors Shane Conley and Dirk Bak discuss the Western Iowa Tech Community College Motorcycle and Power Sports program.
I directed this music video for country music artist Kelsey K, produced with the assistance of the Western Iowa Tech Film and Media Production program.
This project was an excellent opportunity for my students to be involved with every step of the process on a creative process, from the brainstorming, to the shoot, to post-production. We strove to make a video that encapsulated not only the attitude of the song, but Kelsey’s persona as a performer. My students served as the production crew and edited the project, taking notes from our client all along the way.
A digital signage installation featuring programs of study at Western Iowa Tech Community College, produced with the help of my WIT Film & Media Production students.
The WIT Campus Technology department came to me with a really interesting project: they had recently acquired five Christie Microtiles, a bezel-less modular video display system often used to make large video walls, to experiment with their use as on-campus digital signage. These original Microtiles were based on the same DLP technology Christie used in their cinema projectors, and the color rendition was really remarkable. They had placed the tiles in a vertical housing to display a loop of video and still content with the unusually tall, narrow aspect ratio of 4 × 15. The tech department wanted to know whether the film program would like to produce any video content to feature on the screen. I brought the opportunity to my students, and they decided that we should create some short video loops featuring some of the programs of study that WIT offered.
Producing content for this display presented some really intriguing challenges. Not only did we need to capture tall, narrow video (a feat we accomplished easily enough by mounting our FS700 sideways, but we wanted to be mindful of the seams where the screens met—there was no bezel, but there would be narrow lines interrupting the image. Beyond that, we needed to develop a visual language that made sense for this aspect ratio and installation. Composing visually interesting shots that made use of the full height of the column forced us to think very differently from the way we approached composing shots for a horizontal frame. Because we thought camera movement would be disorienting to people glancing at the column as they walked past, we opted for a totally static camera for all of our shots.
I built an After Effects template and directed the first program video (featuring our own Film and Media Production program), and once we were able to determine that everything was working according to plan, my students each picked a program of study, shot footage, and edited it into the After Effects template. The resulting videos were looped on the video column, which was placed at the main entrance of the college to greet visitors and students.
Steve Aronson of Teach Authentic discusses his philosophy of classroom management and genuine interaction with students.
When Steve decided to leave his teaching position to start a speaking and classroom consulting business, he came to me for help making a film that would document his teaching philosophies and classroom management style and could be featured on his website. The resulting film is a cinematic calling card for Teach Authentic, highlighting Steve’s personal journey as a teacher, giving viewers a glimpse into one of his classes, and showcasing a few testimonials that give us a better understanding of how transformative a teacher’s empathy and understanding can be to his students.
A video introducing the Peruvian women’s non-governmental-organization Mujeres Unidas de Candelaria and outlining its mission.
I cut together this quick video from existing footage and still images for Mujeres Unidas’ web launch. The final video was delivered in both English and Spanish versions for display on the bilingual web site.

A short film in the style of a ’70s thriller trailer.
A mysterious, malevolent forehead from the seventh dimension is wreaking havoc on the lives of innocents. It can make phone calls, and move lamps with its mind. Even if you escape, you will NEVER! be the same.
I have a great fondness for the sorts of trashy thrillers I used to see advertised at the beginnings of heavily-worn Blockbuster videocassettes. Call to Forehead, made in collaboration with Vincent Gagnepain, was our homage to these cheaply-made, overwrought genre movies.
In order to best emulate the particular texture of such trailers, we shot on 16mm film. Our graphics were designed using only techniques that would have been cheaply available at the time, and incorporated the distinctive jitter of a low-quality optical printer. The final edit was routed through a period VCR to introduce a soupçon of analog smearing.
John Kefalas is a lifelong public servant who has worked tirelessly for the people of Northern Colorado. I helped plan and produce this series of videos for his 2010 reelection campaign for Colorado State House Representative.
In planning this series of videos with the Kefalas communication staff, we set ourselves the goal of producing the most substantial campaign ads possible. So much campaign messaging is based on exaggeration and personality, but John’s strength has always been his ability to talk specifics. To that end, we planned to make a series of short videos addressing specific issues:
I shot a lot of video for this project. I followed John around as he spoke to community groups, canvassed neighborhoods, met voters, and visited local businesses. John’s communications director wrote scripts on each of the four chosen issues for John to deliver to camera. In the end, though, we realized that less really was more, and that the typical “candidate addresses the camera intercut with B‑roll” piece evoked the type of substanceless messaging we were trying to avoid.
One of the things I find most compelling about John as a leader is his lack of slickness. He has a tendency to come across a little stiff when addressing a camera directly, but he’s deeply knowledgeable on the relevant issues and communicates very well one-on-one with his constituents.
That’s how we came to the conclusion that the most elegant solution was to let John talk to someone about the issues that mattered most to him. So we arranged to stop by a local coffee shop (Starry Night in Old Town), and had him sit down with my grandmother Gladys for about an hour—no scripts, no fancy production, only an occasional prompt from me to talk about a specific issue we wanted to cover.
That conversation provided ample footage to cut together minute-long videos on each of the four topics, and a longer flagship video that covered John’s candidacy more generally.
John handily won re-election. It had nothing to do with these videos, but I think the qualities that made him so popular with his constituents are on full display here.
When thirteen members of the mysterious Higher Purpose Group are found dead, police turn to Brother Adam, the sole surviving member of the group, for answers.
On March 15, 1996, 13 members of a cult known as the Higher Purpose Group were found dead, having engaged in a mass suicide. Many of the deceased had been poisoned, but seven had been smothered. Amidst the dead was found Adam Booth, 26, who was taken into custody by police and committed suicide in his jail cell later that day.
We will perhaps never know why Booth did not immediately take his own life, nor why he chose to commit suicide after being detained. One thing, however, is certain: he did not regret his actions, and he conducted himself with an air of quiet but steadfast conviction.
A short film by Andrew Gingerich
Starring Landyn Banx in a film about Landyn Banx, written and directed by Landyn Banx, adapted from the play Landyn Banx, by Landyn Banx.
The Note-Maker runs out of pens.
I made this my freshman year of film school! As all freshman film students inevitably must, Matt and I made something that we were certain was completely unique, but was in fact a lukewarm homage to Eraserhead.